Mission Belt Co. was founded in 2012 to make world-class, no-hole leather belts, which proceeds of sales help aggressively fight global hunger and poverty. After successfully being funded on ABC's "Shark Tank" in April 2013, the company took off. Inspired by modern, simplistic design and intuitive functionality, Mission Belt gives the classic belt accessory a fresh start with a unique ratchet buckle to provide a more comfortable fit. Behind the name, Mission Belt Co. works with Kiva's peer-to-peer micro lending to provide loans to borrowers around the globe, mostly in developing countries.
The Kentucky Wildcats are the men's and women's intercollegiate athletic squads of the University of Kentucky , a founding member of the Southeastern Conference. Historically, the women's teams and athletes were referred to as the "Lady Kats", but all athletic squads adopted the "Wildcats" nickname in 1995.