"With C4® as the official energy drink of the MMA Awards, the show is sure to be the most explosive and energetic one to date," said Rob Hewitt, CEO of i2media Group of Companies, the parent company of Fighters Only. "As the sport of mixed martial arts continues to evolve and advance, so do the products these fighters turn to for performance. Our partnership with C4® is a commitment to the fighting community that we will continue to advance with them."