Pepsi signs on as official sponsor for ICC Twenty20 World Cup
Participating in this sponsorship deal:
About Sponsor:
Pepsi is a carbonated soft drink that is produced and manufactured by PepsiCo. Created and developed in 1898 and introduced as "Brad's Drink", it was later renamed as Pepsi-Cola on June 16, 1903. Pepsi was first introduced as "Brad's Drink" in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe.
About Property:
The ICC World Twenty20 is the international championship of Twenty20 cricket. Organised by cricket's governing body, the International Cricket Council , the tournament consists of 12 teams, comprising all ten ICC full members and two other ICC members chosen through the ICC World Twenty20 Qualifier. The event is generally held every two years, and all matches are accorded Twenty20 International status.