March 16, 2015
Pepsi signs on as official sponsor for Live Nation

Participating in this sponsorship deal:

Pepsi new.svg Lnq
Read More
Music's cola wars are heating up again. PepsiCo announced a new multi-year partnership with Live Nation as the music company's official carbonated soft drink and bottled water partner, replacing previous partner Coca-Cola, which inked a five-year deal in 2009.
Read more at »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional

View Deal Makers

Signup as Professional