Plantronics today announced that it will, for the third consecutive year, be the official sponsor and headsets supplier for the Electronic Sports World Cup (ESWC), the world's most popular e-sport competition. Through this sponsorship, Plantronics is reinforcing its commitment to the gaming community with its popular GameCom® product line and with the introduction of a new headset designed for video game tournament environments. Plantronics' new GameCom headset will debut at PAX Prime in Seattle on August 31, 2012 and will be featured at the ESWC World Grand Finals, which are being held at Paris Games Week from October 31 - November 4, 2012.