Snapshot
January 17, 2019

Shell signs on as official sponsor for League of Legends European Championship

Participating in this sponsorship deal:

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About Sponsor:

Royal Dutch Shell plc , commonly known as Shell, is a global oil and gas company headquartered in The Hague, Netherlands and with its registered office in London, United Kingdom. It is the fifth-largest company in the world according to a composite measure by Forbes magazine and one of the six oil and gas "supermajors". It is vertically integrated and is active in every area of the oil and gas industry, including exploration and production, refining, distribution and marketing, petrochemicals, power generation and trading. It also has major renewable energy activities, including in biofuels, hydrogen, solar and wind power.

About Property:

The League of Legends European Championship (LEC), previously known as the European League of Legends Championship Series (EU LCS), is the name of the professional League of Legends eSports league run by Riot Games, in which ten teams compete. Each annual season of play is divided into two splits, spring and summer, both consisting of nine weeks of round-robin tournament play, which then conclude with play-off tournaments between the top six teams. At the end of the season, the winner of the summer split, the team with the most championship points, and the winner of the gauntlet tournament qualify for the annual League of Legends World Championship.

Read More
This is Shell’s first step into esports, and a major new category for European League of Legends. We’re proud to be collaborating with them on their very first quest to bring entertainment and value to esports fans across Europe.
Read more at https://eu.lolesports.com »
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