June 27, 2016
Snapchat signs on as official sponsor for Ultimate Fighting Championship

Participating in this sponsorship deal:

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UFC® today announced a multi-year partnership with Snapchat through which the social media company will cover a selection of events via its ‘Live’ product. Fight fans at UFC events, that also have the Snapchat mobile app on their iOS or Android devices will have the opportunity to contribute their unique experiences through photo and video Snaps to one collective, curated Snapchat Live Story. These Live Stories will then be available for Snapchatters globally to view for 24 hours following the event.
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