The Weather Channel signs on as official sponsor for Business Insider Ignition
Participating in this sponsorship deal:
About Sponsor:
The Weather Channel is an American basic cable and satellite television channel that is owned as a joint venture between NBCUniversal, and investment firms Blackstone Group and Bain Capital. The channel broadcasts weather forecasts and weather-related news, along with documentaries and entertainment programming related to weather. The channel's headquarters are located in a high-rise at the Interstate North complex in the Cumberland area of metro Atlanta, Georgia, in unincorporated Cobb County near the intersection of Interstates 75 and 285 .
About Property:
IGNITION: Future Of Media is a two-day conference in New York City that explores the future of the media business. We are living in a time of massive media disruption — and opportunity. The business models and companies that have ruled the media world for the past half-century are under attack, and new companies have come out of nowhere to capture the time and attention of global media consumers. Simultaneously, the definition of "media" is expanding to include social, local, mobile, games, real-time communication and sharing, and data. The line between information, entertainment, advice, and business is blurring. IGNITION will bring together key stakeholders and executives to discuss what's happening now, what's coming next, and how it will affect your business. The conference is produced by Business Insider, one of the fastest-growing digital-media companies in the world, and hosted by Henry Blodget, Business Insider's founder and CEO.