NEW YORK, June 26, 2017 /PRNewswire/ -- WHAT: The launch of Bazooka Candy Brands promotional agreement in support of DESPICABLE ME 3 The partnership will feature limited edition Despicable Me 3-themed packaging across some of Bazooka Candy Brands' top-selling candy – Bazooka® Bubble Gum, Ring Pop®, Baby Bottle Pop®, Jumbo Push Pop®, Juicy Drop® Pop and Ring Pop Gummies. The promotion will be supported by a robust, integrated marketing campaign, including a dedicated TV spot and exciting game, available exclusively for play on Candymania.com. The Despicable Drivers racing game is inspired by the film and lets players select one of five Despicable Me 3 characters: Gru, one of two Minions, Agnes or Balthazar Bratt as they race towards the finish line and collect as many points as possible. Players try to collect as many candy power-ups as they can to help beat their opponents in a variety of fun race tracks and settings. CONTACTS: Jessica Sciacchitano
[email protected] 212.878.5027 Kelly Susco
[email protected] 310.967.3403