Woolworths signs on as official sponsor for Cricket Australia
Participating in this sponsorship deal:
About Sponsor:
Woolworths (colloquially known as "Woolies") is the largest supermarket/grocery store chain in Australia, owned by Woolworths Limited.
About Property:
Cricket Australia, formerly known as the Australian Cricket Board, is the governing body for professional and amateur cricket in Australia. It was originally formed in 1905 as the Australian Board of Control for International Cricket. It is incorporated as an Australian Public Company, limited by guarantee.
In addition to the naming rights of Woolworths Cricket Blast, Woolworths will be involved with the Mascot Challenge, a school program for kindergarten to year two students, junior cricket formats, regional talent academies, as well as male underage teams and championships.
Read more at https://www.cricket.com »
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