May 20, 2019
Wrangler signs on as official sponsor for Lil Nas X

Participating in this sponsorship deal:

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With the country/rap crossover hit “Old Town Road” from Lil Nas X skyrocketing to No. 1 (Billboard), the Wrangler® brand announced today that it has partnered with the artist and Columbia Records to release exclusive behind-the-scenes footage from the filming of this summer’s most highly-anticipated music video for the first time ever on a pair of jeans.
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