PrePlay is a predictive gaming studio that creates mobile applications intended to enhance the broadcast experience for fans watching sporting events live on television. PrePlay's suite of products include PrePlay Football, MLB PrePlay and NHL PrePlay, with games for basketball and soccer expected to be launched in the next 12 months. PrePlay's 500,000-plus users who are engaged at an average of 50 minutes per session are primarily of the male, 18-24 demographic -- and PrePlay is an ideal sponsorship opportunity for brands looking to capitalize on the second-screen movement.
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