Jockey partners with Madison Bumgarner KENOSHA, Wis., Oct. 29, 2014 /PRNewswire/ -- Three championships. One great Bum. In support of Madison Bumgarner's third championship and one of the greatest baseball performances in postseason history, Jockey International, Inc. today unveiled Jockey "MadBum" underwear as part of its ongoing Supporting Greatness campaign. The Supporting Greatness campaign – on TV, in print, online, outdoor and through media partners – showcases the greatness of Jockey's quality-crafted products, and the great men who were supported by them. The campaign currently features historical greats Babe Ruth, Buzz Aldrin and George Patton.
Jockey signs deal with Run Like A Mother KENOSHA, Wis., April 9, 2014 /PRNewswire/ -- Ready. Set. Go! Today, Jockey® announces their partnership with the nationwide 5k, Run Like A Mother®. Jockey – a leading manufacturer of apparel products – is the new MOTHER OF 'EM ALL presenting title sponsor of the Mother's Day race, held in eight suburban markets countrywide. The partnership speaks to Jockey and Run Like A Mothers' aligned mission of empowering and encouraging women across the country, in all stages of motherhood, to lead active, healthy lifestyles.