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The Samsonite Corporation makes luggage with its products ranging from large suitcases to small toiletries bags and briefcases. It was started in Denver, Colorado, USA in 1910 byJesse Shwayder, as the Shwayder Trunk Manufacturing Company. Shwayder named one of his initial cases "Samson", after the Biblical strongman, and began using the trademark Samsonite in 1941. The company changed its name to Samsonite in 1966. For many years, a subsidiary, Samsonite Furniture Co., made folding chairs and card tables in Murfreesboro, Tennessee. read more
The Samsonite Corporation makes luggage with its products ranging from large suitcases to small toiletries bags and briefcases. It was started in Denver, Colorado, USA in 1910 byJesse Shwayder, as the Shwayder Trunk Manufacturing Company. Shwayder named one of his initial cases "Samson", after the Biblical strongman, and began using the trademark Samsonite in 1941. The company changed its name to Samsonite in 1966. For many years, a subsidiary, Samsonite Furniture Co., made folding chairs and card tables in Murfreesboro, Tennessee. read more
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Deal

Samsonite sponsors PGA of Australia 12/2019 “We are excited to have a premium brand like Samsonite partner with us and the PGA team is looking forward to assisting Samsonite in connecting with our members, golf fans and golf travellers,” said Michael McDonald, Commercial Director of the PGA of Australia.

Deal

Samsonite sponsors Virat Kohli 12/2016 The luggage brand has signed the ace cricketer to feature in a new integrated marketing communications campaign, which will be publicised in India, UAE, Saudi Arabia, Kuwait, Qatar, Oman, Bahrain, Pakistan, Bangladesh and Sri Lanka, kick starting in March, 2017, it added.

Deal

Samsonite sponsors Bonnaroo365 11/2014 Hoping to change that thinking, Samsonite Corp. will soon make its first foray into the music space. The company will present Bonnaroo365, a 15-stop music tour produced by the organizers of the Bonnaroo Music & Arts Festival.

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