Champion signs on as official sponsor for NBA 2K League
Participating in this sponsorship deal:
About Sponsor:
Champion is a manufacturer of clothing, specializing in sportswear. The brand is a subsidiary of HanesBrands Inc. (based in Winston-Salem, North Carolina), which was spun off by the Sara Lee Corporation. Champion is HanesBrands' second largest brand with the namesake Hanes brand in first place. Other brands owned by HanesBrands Inc. are Playtex (its third largest brand), Bali, Just My Size, Barely There, Wonderbra, L’eggs, C9 by Champion, Duofold, Beefy-T, Outer Banks, Sol y Oro, Rinbros, Zorba and Ritmo.
About Property:
The NBA 2K League (NBA2KL) is an eSports league between the National Basketball Association and NBA 2K. The league was announced on May 4, 2017, along with announcing that 17 of the 30 NBA teams would own their own NBA 2K League team beginning in 2018.[1] The inaugural season will begin in May 2018.