November 20, 2017
Coca-Cola Bottling Co. Consolidated signs on as official sponsor for Kentucky Derby

Participating in this sponsorship deal:

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From left to right: Talah Goodwin, Coca-Cola Marketing Asset Manager; Jockey Calvin H. Borel; Thoroughbred, The Player; Trainer, William Buff Bradley; Brian Outland, Coca-Cola Vice President KY/WV/OH Market (Coady Photography)
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