November 06, 2014
Microsoft signs on as official sponsor for MTV Video Music Awards

Participating in this sponsorship deal:

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MTV’s Video Music Awards have had a rollercoaster couple of years in the ratings, from reaching all-time highs in 2011 thanks to Beyonce’s baby bump to a 50% plunge in 2012. Yet despite last year’s drop, this weekend’s show, broadcast from Brooklyn’s Barclays Center, has already set MTV sponsorship records.
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