May 23, 2016
Procter & Gamble signs on as official sponsor for Flywheel Sports

Participating in this sponsorship deal:

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Nothing gets workout clothes sweatier than a cycling class, and riders know all too well the challenges behind cleaning their gear and trying to get rid of odors. To kick off the official start to summer, Procter & Gamble, the maker of Tide® and Downy®, is excited to announce a partnership with indoor cycling boutique fitness brand Flywheel Sports to introduce its new odor defense solution, the Tide + Downy Odor Defense Collection™.
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